París,1971. Lives and works in Lisboa.
Joana Vasconcelos uses mass-produced consumer objects as source material for her works. The multiplication of these elements such as aspirin packets, tampons, floor tiles or fishing line generates further objects, in some cases furniture and, in others, unique creations with no particular purpose.
The artist decontextualises these objects with a single aesthetic purpose. This fact differentiates her from other artists who use consumerist products to denounce the materialist society in which we live. However, we are not dealing with an exaltation of the consumer Occidental society, as in the case of the 'Pop' artists, for example, but rather with the transformation of daily objects into movement and colour, creating original combinations that draw us into a humorous, slightly childish, joyful and colouristic world.